Advocado's data-first strategy empowers clients to move forward in a world devoid of third-party cookies. With multiple streams of media all happening at the same time, Advocado's algorithm understands this, predicting lifts in campaigns and beyond.

Problems it Solves

Employ glassbox machine learning, giving full transparency into the criteria that is generating data.



Quantify the incremental impact of investment for any set features present in the model.

In addition to website visits and egnagement, app dowloads, sales, retail location visits and other consumer behaviors can be incorporated.